Dear Friends,
Some people follow fashion, and some define it. Audrey Hepburn belonged to the latter category – not because she chased trends or made bold statements, but because she understood the power of simplicity.
Long before the term “capsule wardrobe” became a thing, Audrey was already its queen. She instinctively built a wardrobe filled with just the right pieces – elegant, versatile, and timeless. She wasn’t really into fast-changing styles. For her, it was always quality over quantity. Instead, she curated a signature look that she stuck to well into her later years – one that still influences fashion today. Isn’t the whole Toteme aesthetic, the style of the Moosgaard sisters, based on this very chic and elegant of dressing?
So, what made Audrey’s style so special? And more importantly, what can we take from her approach to dressing? I dove deep into this topic and curated not only an analysis of her signature style but also modern-day options to help you bring Audrey’s timeless elegance into your own wardrobe.
Lots of love,
Franzi
WHO WAS AUDREY HEPBURN?
Audrey Hepburn was the OG cool girl – effortlessly chic and naturally elegant. Whether it was in “Breakfast at Tiffany’s” or “Roman Holiday”, she had that rare kind of style that we still crave today. But Audrey wasn’t just about the looks... Hubert de Givenchy, her go-to designer, once said, “She had a way of wearing fashion without it wearing her.” And as if her impact on film and fashion wasn’t enough, she later stepped away from the spotlight to dedicate herself to humanitarian work with UNICEF, using her platform to make a real difference in the lives of children around the world.
HER SIGNATURE: SIMPLICITY
Audrey’s style was built on an effortless elegance that never felt overdone. While other Hollywood icons of her era embraced dramatic gowns and elaborate details, she leaned into clean lines, neutral colours, and pieces that worked for almost any occasion. A little black dress, a crisp white shirt, perfectly cut trousers – these were her go-to’s (but certainly there is much more to uncover…), and they formed the foundation of what we’d now call a capsule wardrobe.